Pick Your Poison Winery
Pick Your Poison Winery
I knew I wanted a unique brand design to stand out among the other bottles, so I leaned into the more gothic and horror motifs early on in my design process.
For the label itself, I designed a snakeskin pattern to "wrap" around the bottle, and I used a knife motif to form the belly scales, as I thought it would tie into the knife in the logo and accentuate the "horror" aspect of the design.